FDCP, DOH advocate healthy lifestyle through nationwide film fest

The Film Enhancement Council of the Philippines and the Office of Wellness (DOH) have partnered to start the Healthy Pilipinas Shorter Movie Competition (HPSFF) with the aim of advertising a much healthier nation, occurring on June 24 at Shangri-La Plaza Red Carpet, Ortigas. On line screenings will also comply with and will run from June 25 to 26. The Festival was presented by the FDCP and DOH to the associates of the push in the course of a digital satisfy-up on June 7. 

Wholesome Pilipinas is a communication campaign spearheaded by the DOH which aims to motivate optimistic overall health routines amid Filipinos, primarily toward the avoidance and mitigation of the spread of diseases. The countrywide health and fitness division engaged with the FDCP starting in 2021 to start the HPSFF in recognition of the effectiveness and impression of brief movies in achieving a wider viewers.  

FDCP Chairperson and CEO Liza Diño welcomed attendees to the push start, “Who would have assumed that FDCP and DOH would winner collectively equally of their advocacies in a way that is quite relatable and pretty participating to our audience. It’s awesome how staying in lockdown has spurted creative imagination even in isolation.”

“The movie community stayed active with crafting, story enhancement, and planning for the time that shoots and filming will be permitted again. We excitedly took this on as wellness has come to be a paramount concern for each and every person globally. It is the correct time to harness the ability of cinema and social media to talk a little something suitable,” Diño included.

In the course of her opening speech, Dra. Beverly Ho, DOH Concurrent Director of Health and fitness Advertising Bureau shared, “We’re happy that this partnership was born because FDCP does the factors we are unable to do, they aid us elevate recognition on the 7 Balanced Habits and of training course, with the added reward of featuring our homegrown talents in the movie business. We are extremely considerably energized about this initiative.” 

6 filmmakers from about the state and the regions ended up tapped to develop a film of not far more than 17 minutes just about every presenting a distinctive health and fitness issue. The 6 dependable filmmakers hail from Pampanga, Cebu, Cagayan de Oro, Zamboanga,  and Metro Manila. This joint endeavor will promote not only healthier living for Filipinos but will also rejoice local filmmaking skills.

The filmmakers shared anecdotes of their experiences in making their small films. Keith Deligero promises, “Ang intensyon ng FDCP ay ilabas ang boses ng filmmakers, it did not experience like work.” His movie, Brand name X, is an animation that talks about the concept, “Be Clear, Are living Sustainably.”

“As a regional filmmaker, possibilities are not that lots of. FDCP has been building a great deal of endeavours to give us a highlight, to share the highlight with us,” Carlo Catu, director of Ang Paboritong Pinggan ni Nanay included.

Sheron Dayoc, director of Existence on Moon, described the imagined system in coming up with his film, “The serious challenge was how do we occur up with a shorter film that would not sound preachy, how do we display it in a a lot more simplified way in presenting a new perspective.” 

The formal in-individual opening ceremony of the celebration and the world premiere of the six films will be on June 24, adopted by on the internet back-to-back screenings with talkback classes opening for the public on June 25 to 26.

Other films incorporated in the festival are Child’s Enjoy by Julienne Ilagan, Llegada by Ryanne Murcia and Zurich Chan, and Dito Ka Lang by Ice Seguerra.